Engagement is necessary for a successful content marketing campaign. Some marketers see social media as a platform for widening the audience for their content. It’s all about how many “eyeballs” they can get. However, the smart marketer knows that social networking is not a one-way lecture, but a means of building relationships with your target…
Not Creating a Content Marketing Plan Content is essential for your online marketing success. Achieve greater success by taking the time to plan your content. Learn More Not Getting to Know Your Audience Your target market will tell you everything you need to know in order to connect them to products and services they need….
Entrepreneurs face a number of challenges when starting their venture and throughout the lifecycle of their business. For someone who is struggling to get started or take their business to the next level, these challenges can present major obstacles and can even discourage an entrepreneur enough to make them consider quitting. To avoid these feelings…
Now comes the moment you have been waiting for: Finding your perfect team members. If you missed episode 1 and 2 of this series you can read them here. If you don’t already have someone in mind per position, here is how to ensure that you find and hire the best candidates for the job……
In part one of this blog series we discussed planning your dream team. If you missed it, read it here. Create a Profile Sheet for each dream team member There is another step before actually starting the hiring process. Create a Profile Sheet for each new team member, detailing specific duties you want them to…
Do you have a friend or colleague who is wildly successful and yet always appears unruffled? Ever wonder how she can keep so many balls in the air with her business and still have time for luxuries like extended vacations? If you sit down with this person to drill them on what exactly their secret…
HIT Virtual welcome a guest blogger today – Andrew Wise. Read more about Andrew at the end of this post. Most people blog because they enjoy writing. The thrill they receive from the notification of a new comment or subscriber is unparalleled to any other feeling in the world and serves as silent validation…
In Part 1 of this blog post we discussed using a virtual assistant in your business. The topics included: The definition of a virtual assistant Advantages and disadvantages of working with a VA Tasks you can delegate to your VA Budgeting for a VA Finding and Hiring the right VA for your business The characteristics…
This is an article I originally wrote in 2013. Four years have passed and the landscape of the online business has evolved. Keeping pace, the profession of Virtual Assistant has grown and the scope of expertise they can offer the online entrepreneur has expanded. If you are still new to the concept of virtual assistants,…
There are a handful of content formats that convert consistently time after time. They convert because they embrace the buying triggers – credibility, trust, and reputation. So what are these content formats? Case studies White papers Reports eBooks (and workbooks) Webinars Let’s take a quick look at them individually. Case Studies Case studies are documents…
