Many entrepreneurs choose to concentrate on building their social media followers and seldom give any thought to creating and growing a list. Social media followers are valuable but they don’t grow the one list you actually own. And it leaves your audience susceptible to the whims of Mark Zuckerburg (Facebook),…
It’s one metric we consistently watch and try to improve: email open rates. There’s a good reason for it, too. If your subscribers aren’t opening your email, then they can’t read about: Your newest services and products Your latest must-have discovery That epic blog post you just wrote The trouble…
I originally posted these tips in 2013 and when I reviewed them now, in 2018, realized they have stood the test of time. So I wanted to post them again with a few updates. If you're still on the fence about blogging, let me share this statistic: Featuring a blog as…