Asking readers to allow you into their inbox requires an incentive worthy of their trust. Gone are the days when you could simply say, “Get our weekly newsletter,” and have a flood of subscribers. Today’s customers are much more discerning, and with overflowing inboxes a problem for all, it’s more important than ever to create…
Asking readers to allow you into their inbox requires an incentive worthy of their trust. Gone are the days when you could simply say, “Get our weekly newsletter,” and have a flood of subscribers. Today’s customers are much more discerning, and with overflowing inboxes a problem for all, it’s more important than ever to create…
Giving away your content may seem counterintuitive to your business goals of making money. Yes, you want to make a profit but sometimes you need to give some content away for free to build trust and to show your audience that you know your stuff. Your social media posts are free content as are your…
Giving away your content may seem counterintuitive to your business goals of making money. Yes, you want to make a profit but sometimes you need to give some content away for free to build trust and to show your audience that you know your stuff. Your social media posts are free content as are…
Many of us can’t meet our ideal clients in person however webinars are the next best thing. People still get to hear your expertise for themselves. and when you’re visible to your audience, you jump many steps ahead in the trust-building process. The only thing missing from a webinar is the ability to shake someone’s…
Many of us can’t meet our ideal clients in person however webinars are the next best thing. People still get to hear your expertise for themselves and when you’re visible to your audience, you jump many steps ahead in the trust-building process. The only thing missing from a webinar is the ability to shake someone’s…
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Even if you don’t use the term “sales funnel” in your business life, chances are good that you actually have a funnel in place unknowingly. A funnel always starts off with a lead magnet (or freebie gift), something that attracts multitudes of prospects to your site and onto your mailing list. Without a lead magnet,…
Instagram launched in 2010 and is now one of the top 4 social media platforms.* The good news is there are almost as many ways to direct people to your mailing list right from your IG page as there are cute photos to scroll through. You can use your IG profile, IG stories and even…
Social media is an obvious–and easy–way to add new subscribers to your list. Facebook’s business page actually offers quite a few easy-yet-effective ways to grow your subscriber count. Try these four tips to nap new subscribers today. (Note: We all know Facebook changes things frequently! Some of the options may not be available. If you…
