Do you ever suffer from content overload? Every day we log in to the internet and are bombarded with blog posts, social media posts, emails, podcasts, videos etc. There is more content at our disposal than anyone could possibly process. Sure some of it is trash but there is a…
You frequently read “Content is King” as you surf the net. Bill Gates is credited with the first utterance of the term in 1996. If you would like to read a detailed history and explanation, take a look at this SilkStream.net blog. New entrepreneurs may ask, “Why should content marketing…
There’s a question buzzing around the content marketing world. It’s hotly debated with industry experts on both sides. You’ve probably asked the question yourself. What is this intriguing question everyone is talking about? How long should my blog post be? Let’s review what industry thought leaders are saying. “Don’t write…