Is Your Content like Taylor Swift or Lena Dunham?
“43% of millennials rank authenticity over content when consuming news. They first have to trust a company or news site before they even bother reading the content that they produce.”…
3 Content Marketing Tips to Establish your Credibility and Trigger More Opt-ins.
Different types of content help create credibility and trigger purchases or opt-ins. We buy and want to do business with people and companies we consider reliable and credible experts.…
Improve Engagement by Monitoring Social Media Platforms
Engagement is necessary for a successful content marketing campaign. Some marketers see social media as a platform for widening the audience for their content. It’s all about how many “eyeballs”…
7 Content Marketing Mistakes You Should Avoid
Not Creating a Content Marketing Plan Content is essential for your online marketing success. Achieve greater success by taking the time to plan your content. Learn More Not Getting to…
4 Tips for Outsourcing Your Content Creation
As an entrepreneur or small business owner, there are so many things you have to handle, so it’s not always easy to get to everything. If you’ve been putting off…
Why you need a good call to action in every blog post and how to write them.
If there’s one thing many bloggers do wrong, it’s not giving their readers anything to do at the end of the blog post. Put yourself in the shoes of your…
Do your blog posts have a goal? Learn why they should.
Before you sit down and write the first word of your next blog post, stop and think about what you want to accomplish with your post. What’s your goal? How…
9 ways to encourage social sharing of your blog posts – without sounding “needy.”
We live in a social world where much of our news comes from sites like Facebook, Twitter and Instagram. To grow your readership and make sure your blog posts get…
How to format your blog posts for easy scanning
Do you ever suffer from content overload? Every day we log in to the internet and are bombarded with blog posts, social media posts, emails, podcasts, videos etc. There is…
Content that Converts: Emotions Sell
You frequently read “Content is King” as you surf the net. Bill Gates is credited with the first utterance of the term in 1996. If you would like to read…