7 Content Marketing Mistakes You Should Avoid

Not Creating a Content Marketing Plan

Content is essential for your online marketing success. Achieve greater success by taking the time to plan your content.
Learn More

Not Getting to Know Your Audience

Your target market will tell you everything you need to know in order to connect them to products and services they need. Just Listen.
Learn More

Not Optimizing Your Titles and Headlines

If you don’t grab your reader’s attention with your title and get them to actually read the post, nothing you put inside the article matters.
Try this helpful tool to create attention grabbing headlines.

No Proofreading Before Publishing

Typos in your content result in reduced credibility, unsubscribes and lost revenue. Strategies to avoid these costly errors:
Use a proofreader.
If you absolutely cannot get someone else to proofread your work, read to yourself out loud
Use Grammerly – They have a free Chrome extension. 

Not Optimizing with Keywords and Best SEO Practices

Keywords are what draws searchers to your site. Use keyword research to discover the best ones for your site.
Check out these tools.

Not Responding to Your Customers’ Social Media Comments

66% of consumers expect a response on social media within an hour. 56% of consumers want a response within 30 minutes (Ovum)
Learn how to manage customer service on social media.

Not Distributing and Promoting Your Content

If you build they will come does NOT work for blogs. If you don’t promote each post you might as well not even write it. Learn how to promote your blog with my special report.
Special Report Opt-in – Blog Promotion