Branding

Business Branding for Solopreneurs: Part 3 Branding Challenges

In the first and second part of this blog series, we looked at what branding is and why it’s important to solopreneur.  (Read Part 1. Read Part 2.) Let’s look in part 3 at some of the branding challenges you may face. There are a couple of branding challenges for solopreneurs…

Comments Off on Business Branding for Solopreneurs: Part 3 Branding Challenges
October 17, 2016
Branding / Entrepreneur

Business Branding for Solopreneurs: Part 2 Why is Branding Important?

In the first part of this blog series, we looked at what branding is, its roll in client acquisition and a smidgen of why its’ important for you, the solopreneur. (If you missed it, click here to catch up.) Let’s look in part 2 at why branding is important for…

Comments Off on Business Branding for Solopreneurs: Part 2 Why is Branding Important?
October 15, 2016
Branding

Business Branding for Solopreneurs: Part 1 What is Branding?

If I asked you, what is the most important aspect of building a successful business? You may answer leadership, marketing, key resources, value proposition or identifying your target market. While I can’t disagree with these, one of the most import cornerstones of any highly successful business is branding. However, this…

Comments Off on Business Branding for Solopreneurs: Part 1 What is Branding?
October 12, 2016