Let’s face it—if you’re running a service-based business, attracting new leads is non-negotiable. Even if your calendar is full, lead generation is what keeps your business thriving long term. These leads become your followers, your subscribers, and ultimately, your paying customers. But what if you could bring leads in on autopilot, while you focus on…
It’s no secret that introverts can achieve remarkable success. History is full of inspiring examples: former U.S. presidents, first ladies, artists, writers (Dr. Seuss!), and prominent business leaders. As an introvert myself, I’ve enjoyed great success, and I truly believe you can too. The key is learning how to approach entrepreneurship in a way that…
When starting a business, your resources are often limited, so it’s crucial to use them wisely. Defining your ideal client allows you to focus your marketing efforts, customize your products or services, and craft a brand message that truly resonates with a specific audience. It’s about working smarter, not harder, and laying a solid foundation…
Have you been dreaming of starting a business but find yourself stalled at the planning stage? You’re not alone. Many aspiring entrepreneurs feel overwhelmed by the idea of turning their business dreams into reality. However, with a clear strategy and strategic goal setting, you can develop a workable plan that will set you on the…
Starting a business can be an exhilarating journey filled with highs and lows. As a new entrepreneur, navigating the complex world of startups can be daunting. However, in the 20 years since I started my business, I’ve discovered that with the right strategies and mindset, you can set yourself up for success. In this blog…
Social media is a critical resource for both entrepreneurs and individuals. It enables us to engage with our audience, enhance brand visibility, and increase website visits. Yet, the vast array of platforms and tactics available can make starting out daunting. To assist you, I’ve put together 10 effective tips to boost your social media engagement,…
Are you trying to learn everything about everything in your new business in an effort to save money? We live in a world that glorifies the myth of multitasking and trying to do it all, but what if I told you that this approach could actually be detrimental to your business growth? Sure, it’s tough…
The world is filled with great ideas and broke business owners with fabulous products but no sales. The fact is, ideas are not what drives most business success. Marketing does. So before you quit your day job to branch out on your own, it pays to have a solid marketing plan in place. In this…
Starting a business can be an exhilarating journey filled with highs and lows. As a new entrepreneur, navigating the complex world of startups can be daunting. However, in the 16 years since I started my business, I’ve discovered that with the right startup strategies and mindset, you can set yourself up for success. Before anything…
I grew up in Illinois surrounded by farms and I want to share with you some valuable lessons I’ve learned from my time spent in the farming community that have helped me in planting the seeds of entrepreneurship. Just like cultivating a successful farm requires hard work, dedication, and patience, building a business from the…
