“You need a list,” they said. “The money is in the list,” they said. “You need an autoresponder,” they said. So you purchased an autoresponder; you added an opt-in box on your website; you have a couple of subscribers; now what? Now, you sit down and plan out what you’re…
Despite the rumors, email marketing is definitely not dead. In fact, among savvy marketers, it is actually rated one of the most effective marketing strategies. Take a look at this chart from Smart Insights and Get Response. So take a look at your email marketing tactics and evaluate how you…
Many entrepreneurs choose to concentrate on building their social media followers and seldom give any thought to creating and growing a list. Social media followers are valuable but they don’t grow the one list you actually own. And it leaves your audience susceptible to the whims of Mark Zuckerburg (Facebook),…