In a 2015 study conducted by Microsoft, it was revealed that we now have an attention span of eight seconds–making our attention span shorter than that of a goldfish (at nine seconds). Your readers have short attention spans. I’m sure that’s no big surprise to you. In fact, you probably browse…
As any smart business owner knows, the key to passive income is a well-established (and full) funnel. So, of course, you’ve optimized your opt-in pages, monetized your download pages and encourage more buyers through well-placed upsells and downsells. (If you need more information about these terms, click on the links…
It’s a question you hear often on social media, in conferences, webinars and wherever entrepreneurs and other business owners gather. It usually starts out with bemoaning the loss of organic reach on Facebook. But anywhere savvy business owners gather, the discussion quickly progresses to “HOW.” How to overcome Facebook’s changing…