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The Care and Feeding of a Highly Profitable List

There are lists and then there are highly profitable lists. I’m going to assume that you’d rather have a list that generates a niche steady stream of income for you. If you’re ready to build a highly profitable email list, there are three simple things you need to do. Think of them as the cornerstones…

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3 ways to Create Buzz and Increase Conversions

Generating excitement and anticipation for a new product, opt-in, or service can help you increase conversions. And there are a number of ways to build buzz. Any new launch or promotion you’re going to announce is worthy of a buzz-building campaign. Here are a few ideas to help you get started. Start a Content Series…

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Create Your Own Designer Quality Visual Content Today

Have you ever needed a graphic to give your blog posts added interest? Tired of the same old PowerPoint templates? Do you want to create professional infographics quickly – without a graphic designer?   Allow me to introduce you to Visme. If you don’t have design experience or the time to spend endless hours (and…

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How Important is Communcation to your Business Success?

Every aspect of your business relies on your communication. This includes: Your business plan sales copy e-mails website phone calls your marketing plan And, even more importantly, your customers. How important are your clients in your plan for work from home success? How eager are you to meet and exceed the needs of your clients…

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Customer Satisfaction: Essential to your Online Business

No matter what your business, providing customer service is essential to building your reputation. Entrepreneurs sometimes overlook the importance of customer service. People don’t like feeling as if they are just another number or statistic. Individual attention and meeting the needs of your customer will increase your sales and form a stronger customer base for your business. Watch the slide show above to learn…

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Are you familiar with CAN-SPAM Act? [Infographic]

Recently, I was consulting a business owner about email marketing. Since his company had only engaged in direct marketing to date, he was not familiar with CAN-SPAM Act and the consequences for his business. He couldn’t understand why I kept saying, “You can’t do that.” LOL  I’m sure there are others out there so I…

Is Your Content like Taylor Swift or Lena Dunham?

“43% of millennials rank authenticity over content when consuming news. They first have to trust a company or news site before they even bother reading the content that they produce.”  (Source: Forbes) Your content needs personality. We buy from people and companies we like. And we like companies because they represent our values, beliefs, and…