Is email marketing history? Here is what the thought leaders say: “Not all email marketing is dead - only email considered “noise on the line,” boring email and spam. What is alive and well is smart email marketing.” Aaron Agius in Entrepreneur.com. “Email marketing is not dead. If you’re not using it, you’re losing.” Gary Vaynerchuk.…
Maybe you’ve heard it at a networking event, webinar, or in your Facebook group. It goes something like this: “My list is 500.” “My list is not responsive.” “How do I convert my list?” We all need to make a concerted effort to stop talking about our “List”. They…
One of the questions I’m most often asked about email marketing is how often you should mail your list. If you are asking that question, you aren’t alone! I wish there was a simple, straight-forward answer, but the best I can do is tell you that it depends. For everyone…