7 Psychological Triggers To Increase Black Friday Sales
Black Friday is right around the corner. Are you thinking about how to cash in on the shopping frenzy? Will your current list be responsive to your holiday promos? If…
How To Use Psychological Triggers To Increase Black Friday Sales
Black Friday is right around the corner and your mind has probably turned to how to get your piece of the holiday market. Did you know? "It costs 16x more…
3 Easy Ways to Use Video to Market Your Business
If you think your industry will not be affected by the video craze, think again. Video is all hot, both for big brand names as well as solopreneurs. YouTube is…
How to Develop Your Coaching Sales Funnel to Increase Profits
Just as with every aspect of your business, your coaching programs should offer several levels of commitment, from free to high-end VIP days or mastermind retreats. Doing so helps new…
Your Credibility and Expertise is the Key to a Growing Business
Think about the last time you hired a contractor, either for your business or to do something around your home. Did you look for the lowest price, or did you…
4 Steps to Create a Strategic Content Plan
Every piece of content has a job to do, whether it's selling your hot new coaching program or encouraging people to join your mailing list. It pays to have a…
Content Promotion: Start at the beginning
How often do you create content? Do you have a regular set schedule for content creation or do you just wing it and hope somebody likes it? Where do you…
How to Choose a Mailing List Provider & What to Avoid
A few weeks ago I published a post titled, Mailing List Management: Starting at the Beginning, which explained that choosing an email marketing service should not be your first step…
Answers: WHAT Should I Send My List?
Enticing your readers to join your list is just a small part of your overall list-building goal. The larger component is keeping them engaged. Do that right, and they’ll reward…
Mailing List Management: Starting at the Beginning
What is the first questions that comes to your mind when you start thinking about mailing lists? The topic of creating a list was recently discussed in one of my…